Senior Customer Lifecycle Specialist

The mission: We are looking for someone who will produce a measurable uplift in Baubap's acquisition and growth metrics through lifecycle management. This role owns the communication layer of the customer lifecycle from the acquisition and growth side: from first touch and activation, through repeat usage and expansion. Unlike a traditional CRM/lifecycle role, this is not about shipping campaigns, flows or canvases — it is about connecting every lifecycle decision to a business outcome (convers…